Fogo de Chão

The story

Fogo de Chão São Paulo: Authentic Brazilian Steakhouse & Churrasco Tradition

Fogo de Chão São Paulo

At Fogo de Chão on Rua Augusta, the culinary art of churrasco is kept alive with the same dedication that began in the mountainous landscapes of Rio Grande do Sul. This is the São Paulo restaurant where the founding brothers, having grown up on a traditional Southern Brazilian farm, brought their family’s legacy to the city after formal churrasqueiro training. The result is an authentic Brazilian steakhouse experience built on fire, quality, and a deep respect for heritage.

The experience revolves around the full Churrasco Experience—a continuous service of fire-roasted meats carved tableside by gaucho chefs. Cuts like Picanha (the prime part of the top sirloin) and Fraldinha (bottom sirloin) are prepared over open flames, a technique rooted in the traditions of the Serra Gaucha. Alongside the meats, the freshly curated Market Table and authentic Brazilian sides offer a vibrant counterpoint, while Bar Fogo introduces guests to Brazilian-inspired small plates and cocktails.

The restaurant’s commitment to quality extends to its wine program, which earned a Wine Spectator Award of Excellence in 2014. The Founders Tribute Wine Collection, featuring labels like the Jorjão Reserva Malbec from Argentina and the Eulila Red Blend from Chile, is designed to pair specifically with the menu’s signature cuts, from leaner meats to rich, flavorful dishes like the Wagyu New York Strip.

Fogo de Chão has grown from a single wood-structured restaurant in the countryside of Porto Alegre into a global presence, but the São Paulo location remains a cornerstone of that journey. Here, the flames of the churrasco tradition burn as brightly as they did in 1979, offering a dining experience that is both celebratory and deeply rooted in Brazilian culture.