The story
Eric's Fish & Chips in Hunstanton sets a benchmark for North Norfolk seafood dining under the direction of chef Eric Snaith. Snaith founded the Thornham restaurant in 2015 after establishing himself as head chef at his family's Titchwell Manor, where he secured three AA rosettes. His approach combines the comfort of a traditional British chippy with precise techniques learned during international stints and his reputation for innovation. The kitchen prepares ingredients by hand whenever possible, sourcing sustainable line-caught cod and infusing the batter with local beer to create a distinct profile.
The menu expands the scope of a standard fish and chip shop with tapas-style plates including battered squid rings, king prawns, and fried black pudding. Snaith's history of experimentation shapes the seafood offerings. Crispy chilli cod and black-pudding fritters highlight this approach, while plant-based choices like halloumi fries and vegan prawns round out the selection. Chefs prepare chunky tartare and curry sauce by hand each day. The deep-fried jam sandwich tempts those seeking something sweeter, and gluten-free batter remains available for dietary requirements.
The 2026 Good Food Guide awards Eric's a Local Gem distinction, citing the restaurant's ability to deliver reliable seafood standards to locals and visitors alike. Inside, tiled walls and stools support a pragmatic layout designed for quick turnover. Outdoor benches extend the seating area toward the coast, and a dedicated play area helps manage young diners. Customers can collect orders at the hatch or remain seated for a full meal accompanied by local beer and wine. Beef dripping provides the frying medium, yielding a golden crust on the cod. A sister site in Holt follows the same operational blueprint.
Recognition
Ambience
Location